You wouldn’t give an employee an abacus to calculate the month’s profits and expect them to be happy. You might just find them going about their workday with all the enthusiasm of a bear rug.

In fact, our research1 of Canadian companies shows a tight linkage between worker satisfaction and the adoption of digital tools—the technologies their organizations provide to take advantage of digital transformation benefits. Yet, many companies are falling short of workers’ expectations in this area.

Although a large majority (82%) of employee respondents say having access to the latest digital tools is important to them, more than half agree their organizations are not transforming into a digital organization fast enough.

for Canadian workersFurther, report results show that employees are not satisfied to have their careers in hibernation while other companies move forward with their digital transformation plans:

  • 52% of surveyed Canadian employees believe there are greater career progression opportunities at digitally-led organizations
  • 38% report they would leave their current organization if they were offered a role at a more digitally progressive organization
  • 23% claim that they have left a previous place of employment as they did not enable digital working practices

When it comes to the Canadian IT decision makers who responded:

  • 42% believe their organizations are falling behind others in digital transformation
  • 37% say they would consider leaving their organization if digital transformation was seen as less important than it is

All these facts and figures suggest that finding a new job at a different company—one that empowers workers with digital tools—is as attractive as a bush full of berries to a hungry bear. With the high cost of employee turnover, it’s an ideal time for your company to step up your adoption of digital tools, before workers begin wandering off to another bush.

For advice on how your organization can ‘Tame the Bear’ and keep staff smiling, visit


About the Research

1Research was conducted by Vanson Bourne, on behalf of Sungard Availability Services, to investigate attitudes towards digital transformation in five countries across the world, focusing on expected benefits, challenges and business demands. Interviews were conducted in May 2016 and September 2016 across two groups of respondents: IT decision-makers (ITDMs) and employees from the wider business. The research questioned respondents from businesses of over 500 employees in the US, UK and France, and respondents from businesses with a minimum of 250 employees in Ireland, Sweden and Canada. These businesses operated in a variety of sectors, including financial services, professional services and retail.

Overall, 817 interviews were conducted online and over the telephone with ITDMs, including 205 from the US, 153 from the UK, 156 from France, 101 from Ireland, 100 from Sweden and 102 from Canada. At the same time, 1600 interviews were conducted online and over the telephone with general employees, including 400 from the US, 300 from the UK, 300 from France, 200 from Ireland, 200 from Sweden and 200 from Canada.